History

New brand Musi

Launched a new brand Musi ice creams, featuring redesigned plastic cups and a 900 ml family pack.

Year 2007
Turnover was 316 million kroons, of which ice cream sales accounted for 151 million kroons.
Ice cream production reached 4,232 tons.
Sales of other frozen food products totaled 146 million kroons.
The company had 230 employees.
Export countries included Finland, Latvia, Lithuania, Germany, and Sweden.
Sales within the EU increased by 32% compared to the previous year, mainly due to growth in Latvia and Sweden.
Year 2006
Turnover was 310 million kroons, of which ice cream and curd snack sales were 164 million kroons.
Ice cream production reached 3,517 tons.
Sales of other frozen foods totaled 149 million kroons.
The company had 230 employees.
Export countries included Finland, Latvia, Lithuania, Germany, and Sweden.
Year 2005
Turnover was 301 million kroons, including 127 million from ice cream and 23.8 million from curd snacks.
Ice cream production reached 3,950 tons.
Sales of other frozen foods totaled 149 million kroons.
The company had 225 employees.
Export countries included Finland, Latvia, Lithuania, and Germany.
Vanilla Ninja became the most popular ice cream in Estonia.

In August 2005, Balbiino became the market leader in Estonia’s single ice cream segment, according to research company AC Nielsen.

Year 2004
Turnover was 274 million kroons, of which ice cream sales were 127 million kroons.
Ice cream production reached 3,715 tons.
Sales of other frozen foods totaled 142 million kroons.
The company had 213 employees.
Export countries were Latvia, Lithuania, and Germany.
Jeti and Limbo brand launches

Launched the Jeti brand with new products, including three types of stick ice creams, a one-liter family pack ice cream, and six different curd snack varieties. Also introduced the Limbo sorbet ice cream and expanded the assortment of Tops and family ice creams.
Started production and marketing of chilled and deep-frozen curd snacks, with 80 tons produced.

Year 2003

 

Turnover was 240 million kroons, of which ice cream sales were 117 million kroons.
Ice cream production reached 3,773 tons
Sales of other frozen foods totaled 122 million kroons.
The company had 200 employees.
Exports were made to Latvia and Lithuania. Exports grew by 20%.
Completed expansion of the ice cream factory and a new cold storage facility.

Recognized by the Veterinary and Food Board as compliant with the Food Act.

New products

Launched new products in development: Vanilla Ninja, Grand Prix Vurri, Maxi cups, and several classic products in new packaging.

Year 2002
Turnover was 200 million kroons, including 106 million from ice cream sales.
Ice cream production reached 3,802 tons.
Sales of other frozen foods totaled 93 million kroons.
Exported to Latvia.
The company had 190 employees.
New delicious ice creams

Introduced new delicious ice creams: chocolate ice cream cream Mousse (125 ml), family ice creams in transparent plastic buckets, redesigned ice cream cake, and Vurr ice cream.

Year 2001
Turnover was 177 million kroons.
Ice cream production reached 3,216 tons.
Sales of other frozen foods grew 61% to 79.4 million kroons.
Export grew to 21.8 million kroons.
The main export country in 2001 was Latvia.
The company had 170 employees.
Balbiino’s market share of ice cream sales in Estonia was 35–40%.
More than 20 new ice creams launched.

New brands Love, Jess, Kolm Sõpra, Dream, Silver, Gold, Bronze, Exotic, and waffle cups Krossu were well received on the Estonian market.

Year 2000
Turnover was 137.4 million kroons.
Ice cream production reached 3,101 tons.
Sales of other frozen foods grew 60% to 49.3 million kroons.
Export grew to 17.8 million kroons — a 3.5-fold increase.
Main export partner was Latvia.
The company had 154 employees.
Balbiino’s market share of ice cream sales in Estonia was 35–40%.

 

Sales of Härmavili products were on a growth trajectory.

Growth in frozen food sales was supported by an expanding assortment of vegetables, fish products, and the introduction of meat products to the market.